Creative Direction, photography, layout design
Send Chinatown Love Letters
The Send Chinatown Love Letters Zine is an independently-published, community-sourced collection of recipes, features, photographs, illustrations and vignettes highlighting the Chinatowns and AAPI cultures of New York City. The zine is currently being carried by both New York and Los Angeles-based stockists, having raised over $11,000 thus far with 100% of those proceeds funneling back towards promoting the mission of Send Chinatown Love in providing need-based financial assistance and business improvement services to struggling AAPI merchants.
92 Full-Color Pages
55 International Contributors
$11,000 & Counting Raised For Local AAPI Businesses
6 Bi-Coastal Stockists
Editor + Creative Director
Nat Belkov
Art Director + Lead Designer
Tina Zhou
Copy Editors
Elaine Mao, Er Li Peng, Yuri Iwahara, Ling Qian Song & Tiffanie Qian
Cover Artists
Jessica Chien & Sunny Li
Contributor
Justin McKibben
Business + Brand
Julia Lau
Product Design + Engineering
Nanxi Yang, Ling Qian Song & Jacob Barnett
Marketing + Press
Danielle Park, Lily Li, Kimberly Cheung, Michael Corcoran & Louise Palmer
Finance + Operations
Brian Lai, Chloe Chan & Alice Luo
Press:
Stockists:
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Kitchen Arts & Letters
Upper East Side / NYC
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Now Serving LA
Chinatown / Los Angeles
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Pearl River Mart
Chelsea, Soho / NYC
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Dimes Market
Two Bridges / NYC
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The Goods Mart
Nolita / NYC
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Dreamers Coffee House
Chinatown / NYC